Is it just me, or does the "elevator pitch" and everything else related to presenting/pitching your buisness idea to potential funders seem to have become so scary and overly complicated?
Good old fashioned doing your homework, preparing a lot and presenting your project/product idea clearly to potential collaborators/funders has evolved into some fast and furious, make it or break it 45-second event which takes place on elevators. Worse yet, these dangerous "pitching" events seem to now take place on TV, infront of either a group of sharks or dragons.
Yes, the competition is fierce and some of the rules of "selling/pitching/presenting" have changed/evolved but, honestly, nothing can take the place of a clear, succinct, well-thoughtout, well-worded, attention getting presentation made by someone who is enthusiastic, confident and competent.
Derya Akalın Uysal, founder of Etudist Training & Consulting.